Thursday, April 19, 2007

Selling without an agent

Financial Times reports of websites that support people who want to sell their property without the involvement of an agent ("Websites log on to the power of private sales").
Large numbers of property sellers are abandoning the traditional services provided by estate agents and marketing their homes directly to house hunters via a growing number of private websites.
Examples are periodproperty.co.uk and barnsetc.com, and "Flatshare has launched a portal dedicated exclusively to direct property sales, propertiesdirect.com, which has private property listings from a range of websites." The report notes that
Some of the biggest names for private property sales include House Web, House Ladder, The Little House Company and ClickSell and new providers are entering the market all the time.
While the market is crowded, these sites have about a 100 fold less listings and they have trouble placing ads to draw customers.
These “buy from owner” sites have been banned from advertising on propertyfinder.com, one of the main property portals, as it claimed their presence was damaging advertising revenue from estate agents. Rightmove.co.uk also only accepts listings from estate agents.

No comments: